Millennials are quite unique in their buying behavior and in the way they acquire information. It’s important for businesses to understand this group of 18-34 year old (Gen Y) in order to know to how reach them. Below is a great infographic from IDG Research Services on how to engage tech-site visitors (Daily Infographic, 2014)
In many of Namtek’s previous articles, we mentioned the popularity of Mobile Commerce, or mCommerce, amongst consumers. However, a recent study done by research firm Reputation Leaders, concluded that consumers between the ages of 18 and 64 from 15 of the world’s largest markets are expecting businesses to have mobile-optimized eCommerce sites but are […]
It’s obvious that the way consumers nowadays engage with businesses has changed. According to Harvard Professor Shoshana Zuboff, “every century or so, fundamental changes in the nature of consumption create new demand patterns that existing companies can’t meet unless they applied imagination to see beyond what they’re selling today” (Forbes, 2014). Companies need to be […]
It is not uncommon for many enterprises to hit on problems during an ERP implementation project. The project can either go over budget, surpass the expected time frame, or simply fail altogether. I recently stumbled upon a great article, called ‘Top Barriers to ERP Success’ on IT Toolbox by author Rick Cook, on the barriers […]
By now, most business executives have heard of EDI. However, it still seems to be a scary topic for many of them as EDI is quite complex and technical and not easily understood by many non-technical people. On top of it all, a considerable initial capital investment is usually associated to this kind of integration […]
We’ve found another great infographic for our wonderful readers! 2014 is a good year for big changes in SMEs. Entrepreneurs are planning on kicking out their old legacy systems and implementing cloud-based applications, using social media and email marketing to reach more customers, offering flexible work policies and encouraging a healthy lifestyle.
This week, from June 15 to 18, the World Disaster Management Conference was held in Toronto at the Metro Toronto Convention Center. Unfortunately, ever since 2009, there has been a drastic decline in attendance partly due to training and conference budget cuts. According to a great article in Ottawa’s Metro News (2014), prior to this conference, […]
Unfortunately, many organizations today still do not have a solid plan of action and backup solution in place in case of disaster. Natural disasters and hardware malfunctions occur more often than we think and can have devastating consequences on the organization, such as data loss, business interruption, loss of revenues, etc. Many executives don’t ever […]
Enterprise Mobility and Mobile Commerce have been trending topics in recent months. Many of the larger enterprises have made the changes necessary to stay up-to-date and ahead of the game. However, many small businesses are still not satisfied and convinced by the statistics popping up everywhere about the importance of mobility in the business.
An e-Commerce Store is an online retail of goods and services. In recent years, it has become the most convenient way for consumers to browse, shop and buy from their favorite retailers (Click to Tweet). However, statistics keep being published showing only a very low percentage of Canadian small and mid-size enterprises having an e-Commerce […]
