{"id":27010,"date":"2014-07-10T15:15:50","date_gmt":"2014-07-10T15:15:50","guid":{"rendered":"https:\/\/www.namtek.ca\/consommateurs-et-commerce-electronique-des-attentes-elevees\/"},"modified":"2023-09-22T15:10:12","modified_gmt":"2023-09-22T15:10:12","slug":"consommateurs-et-commerce-electronique-des-attentes-elevees","status":"publish","type":"post","link":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/","title":{"rendered":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es"},"content":{"rendered":"<p>&nbsp;<\/p>\n<div style=\"line-height: 1.5em; text-align: justify;\">Dans de nombreux articles pr\u00e9c\u00e9dents de Namtek, nous avons mentionn\u00e9 la popularit\u00e9 du commerce mobile, ou mCommerce, parmi les consommateurs. Cependant, une \u00e9tude r\u00e9cente men\u00e9e par le cabinet d&rsquo;\u00e9tudes <em>Reputation Leaders<\/em> a conclu que les consommateurs \u00e2g\u00e9s de 18 \u00e0 64 ans, issus de 15 des plus grands march\u00e9s mondiaux, <strong>s&rsquo;attendent \u00e0 ce que<\/strong> les entreprises disposent de sites de commerce \u00e9lectronique optimis\u00e9s pour les mobiles, mais qu&rsquo;ils sont d\u00e9\u00e7us.<\/div>\n<div style=\"line-height: 1.5em;\"><img decoding=\"async\" style=\"width: 274px; float: right; margin: 10px 0px 0px 20px;\" src=\"https:\/\/www.namtek.ca\/wp-content\/uploads\/2016\/09\/iStock_000028022546Small.jpg\" alt=\"iStock_000028022546Small\" width=\"274\" align=\"right\" \/><\/div>\n<p><!--more--><\/p>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\">\u00ab\u00a054 % des personnes interrog\u00e9es pensent que les petites entreprises pourraient b\u00e9n\u00e9ficier du commerce mobile et num\u00e9rique\u00a0\u00bb et devraient en avoir un (Mobile Commerce Press, 2014). C&rsquo;est un chiffre important qui montre clairement que la population des \u00ab\u00a0consommateurs mobiles\u00a0\u00bb cro\u00eet \u00e0 un rythme plus rapide que celui que les entreprises peuvent suivre. Les petites entreprises ne profitent manifestement pas de cette nouvelle tendance et passent \u00e0 c\u00f4t\u00e9 de nombreuses opportunit\u00e9s. Les consommateurs ont adopt\u00e9 le commerce mobile et exigent un moyen plus facile d&rsquo;effectuer des paiements de commerce \u00e9lectronique \u00e0 partir de leurs appareils mobiles, ce qui soul\u00e8ve la question suivante : <em>Qu&rsquo;est-ce qui emp\u00eache les entreprises de mettre en place une boutique en ligne optimis\u00e9e pour le mobile ? <\/em><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\">Selon Goldman Sachs Group Inc, on estime que \u00a0\u00bb 535M de consommateurs dans le monde effectueront un achat sur leurs appareils mobiles rien que cette ann\u00e9e \u00ab\u00a0<a href=\"http:\/\/www.internetretailer.com\/2014\/03\/10\/mobile-commerce-will-be-nearly-half-e-commerce-2018\">(Internet Retailer, 2014<\/a>). Voici d&rsquo;autres chiffres surprenants :<\/div>\n<div style=\"text-align: justify;\">\n<ul>\n<li>\n<p style=\"line-height: 1.5em;\">Chiffre d&rsquo;affaires total du commerce \u00e9lectronique en 2013 : 638 milliards de dollars<\/p>\n<\/li>\n<li>\n<p style=\"line-height: 1.5em;\">Estimation des ventes de mCommerce pour 2018 (ventes r\u00e9alis\u00e9es UNIQUEMENT sur smartphones et tablettes) : 626 milliards de dollars <em>(WOW !)<\/em><\/p>\n<\/li>\n<li>\n<p style=\"line-height: 1.5em;\">Estimation des ventes de mCommerce pour 2015 : 298 milliards de dollars, soit un bond de 45,9 % par rapport \u00e0 2014.<\/p>\n<\/li>\n<\/ul>\n<\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\">La demande de boutiques en ligne est tr\u00e8s \u00e9lev\u00e9e, mais l&rsquo;offre, malheureusement, n&rsquo;est pas au rendez-vous. Comme nous l&rsquo;avons indiqu\u00e9 dans notre <a href=\"https:\/\/www.namtek.ca\/fully-integrated-software-ecommerce-and-mobility-is-your-business-ready-for-2014\/\">article pr\u00e9c\u00e9dent sur le commerce \u00e9lectronique<\/a>, le pourcentage de petites et moyennes entreprises canadiennes qui disposent d&rsquo;un site de commerce \u00e9lectronique, et encore moins d&rsquo;un site de commerce mobile, est tr\u00e8s faible, selon Statistique Canada et la BDC (2013). Essentiellement, comme l&rsquo;offre n&rsquo;est pas au rendez-vous pour les Canadiens, bon nombre d&rsquo;entre eux se sont tourn\u00e9s vers le magasinage en ligne aux \u00c9tats-Unis et dans d&rsquo;autres pays (BDC, 2013).<\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\">Il est temps que les entreprises r\u00e9alisent que ces deux tendances, le commerce \u00e9lectronique et le commerce mobile, sont l\u00e0 pour rester et que, pour r\u00e9pondre \u00e0 la demande de leurs clients, elles devront mettre en place de tels magasins \u00e9lectroniques. \u00c0 l&rsquo;heure actuelle, les avantages d\u00e9passent largement les risques li\u00e9s \u00e0 ces projets informatiques, alors qu&rsquo;y a-t-il \u00e0 perdre ?<\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\"><\/div>\n<div style=\"line-height: 1.5em; text-align: justify;\">Pour obtenir plus d&rsquo;informations sur la mise en \u0153uvre d&rsquo;un site de commerce \u00e9lectronique et de commerce mobile, n&rsquo;h\u00e9sitez pas \u00e0 <a href=\"https:\/\/www.namtek.ca\/fr\/obtenez-une-consultation-gratuite-sur-linformatique\/\" target=\"_blank\" rel=\"noopener\">contacter nos experts pour une consultation gratuite<\/a>.<\/div>\n<p><a href=\"https:\/\/www.namtek.ca\/fr\/obtenez-une-consultation-gratuite-sur-linformatique\/\" target=\"_blank\" rel=\"noopener\"><\/p>\n<p><\/a><a href=\"https:\/\/www.namtek.ca\/get-a-free-it-consultation\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" style=\"border-width: 0px; ; margin: 0 auto; display: block; margin-top: 20px; margin-bottom: 20px;\" src=\"https:\/\/www.namtek.ca\/wp-content\/uploads\/2016\/09\/8699f252-51bf-4c7f-aa3c-c3a2540c2bb1-3.png\" alt=\"\" width=\"390\" height=\"114\" align=\"middle\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Dans de nombreux articles pr\u00e9c\u00e9dents de Namtek, nous avons mentionn\u00e9 la popularit\u00e9 du commerce mobile, ou mCommerce, parmi les consommateurs. Cependant, une \u00e9tude r\u00e9cente men\u00e9e par le cabinet d&rsquo;\u00e9tudes Reputation Leaders a conclu que les consommateurs \u00e2g\u00e9s de 18 \u00e0 64 ans, issus de 15 des plus grands march\u00e9s mondiaux, s&rsquo;attendent \u00e0 ce que [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":23072,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2668],"tags":[2288,2581,2294,2189,2230],"class_list":["post-27010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogue-fr","tag-boutique-de-commerce-electronique","tag-mcommerce-fr","tag-mobile-fr-3","tag-mobility-fr-2","tag-services-de-conseil-namtek"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l&#039;\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Tatyana Vandich\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Business Software Solutions &amp; IT Services - IT Consulting Services for over 20 years\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es\" \/>\n\t\t<meta property=\"og:description\" content=\"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l&#039;\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"340\" \/>\n\t\t<meta property=\"og:image:height\" content=\"156\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2014-07-10T15:15:50+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2023-09-22T15:10:12+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/namtekconsulting\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@Namtek_Consult\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es\" \/>\n\t\t<meta name=\"twitter:description\" content=\"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l&#039;\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@Namtek_Consult\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#blogposting\",\"name\":\"Consommateurs et commerce \\u00e9lectronique : des attentes \\u00e9lev\\u00e9es\",\"headline\":\"Consommateurs et commerce \\u00e9lectronique : des attentes \\u00e9lev\\u00e9es\",\"author\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/author\\\/tatyana\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/wp-content\\\/uploads\\\/2016\\\/11\\\/iStock_000028022546Small.jpg\",\"width\":849,\"height\":565},\"datePublished\":\"2014-07-10T15:15:50+00:00\",\"dateModified\":\"2023-09-22T15:10:12+00:00\",\"inLanguage\":\"fr-FR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#webpage\"},\"articleSection\":\"Blogue, Boutique de commerce \\u00e9lectronique, mCommerce, mobile, mobility, Services de conseil Namtek, Facultatif\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/category\\\/blogue-fr\\\/#listItem\",\"name\":\"Blogue\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/category\\\/blogue-fr\\\/#listItem\",\"position\":2,\"name\":\"Blogue\",\"item\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/category\\\/blogue-fr\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#listItem\",\"name\":\"Consommateurs et commerce \\u00e9lectronique : des attentes \\u00e9lev\\u00e9es\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#listItem\",\"position\":3,\"name\":\"Consommateurs et commerce \\u00e9lectronique : des attentes \\u00e9lev\\u00e9es\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/category\\\/blogue-fr\\\/#listItem\",\"name\":\"Blogue\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#organization\",\"name\":\"Namtek Consulting Services\",\"description\":\"IT Consulting Services for over 20 years\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/\",\"email\":\"sales@namtek.ca\",\"telephone\":\"+14506813009\",\"foundingDate\":\"2000-01-05\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":1,\"maxValue\":20},\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/LOGO-NAMTEK-Home_page.png\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#organizationLogo\",\"width\":340,\"height\":156},\"image\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/namtekconsulting\",\"https:\\\/\\\/twitter.com\\\/Namtek_Consult\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/namtek-consulting-services\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/author\\\/tatyana\\\/#author\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/author\\\/tatyana\\\/\",\"name\":\"Tatyana Vandich\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Tatyana-Vandich.jpeg\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/tatyana-v-52941934\\\/\"],\"description\":\"Tatyana Vandich is a marketing and business technology professional with over 20 years of experience in digital strategy, IT solutions, and process optimization. At Namtek Consulting Services, she focuses on helping organizations achieve digital transformation through business automation, system integration, and cloud technologies. Tatyana\\u2019s work bridges marketing and technology\\u2014translating complex IT solutions into clear, practical strategies that drive business value. Through the Namtek blog, she shares expert insights on innovation, efficiency, and modernization, helping business leaders embrace change and improve operational performance.\",\"jobTitle\":\"Marketing Manager\",\"knowsLanguage\":[\"English\",\"French\"]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#webpage\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/\",\"name\":\"Consommateurs et commerce \\u00e9lectronique : des attentes \\u00e9lev\\u00e9es\",\"description\":\"D\\u00e9couvrez les attentes \\u00e9lev\\u00e9es des consommateurs dans l'\\u00e8re du commerce \\u00e9lectronique. Apprenez \\u00e0 r\\u00e9pondre aux demandes des clients.\",\"inLanguage\":\"fr-FR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/author\\\/tatyana\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/author\\\/tatyana\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/wp-content\\\/uploads\\\/2016\\\/11\\\/iStock_000028022546Small.jpg\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#mainImage\",\"width\":849,\"height\":565},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/consommateurs-et-commerce-electronique-des-attentes-elevees\\\/#mainImage\"},\"datePublished\":\"2014-07-10T15:15:50+00:00\",\"dateModified\":\"2023-09-22T15:10:12+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/\",\"name\":\"Business Software Solutions & IT Services\",\"description\":\"IT Consulting Services for over 20 years\",\"inLanguage\":\"fr-FR\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.namtek.ca\\\/fr\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es<\/title>\n\n","aioseo_head_json":{"title":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","description":"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l'\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.","canonical_url":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#blogposting","name":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","headline":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","author":{"@id":"https:\/\/www.namtek.ca\/fr\/author\/tatyana\/#author"},"publisher":{"@id":"https:\/\/www.namtek.ca\/fr\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2016\/11\/iStock_000028022546Small.jpg","width":849,"height":565},"datePublished":"2014-07-10T15:15:50+00:00","dateModified":"2023-09-22T15:10:12+00:00","inLanguage":"fr-FR","mainEntityOfPage":{"@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#webpage"},"isPartOf":{"@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#webpage"},"articleSection":"Blogue, Boutique de commerce \u00e9lectronique, mCommerce, mobile, mobility, Services de conseil Namtek, Facultatif"},{"@type":"BreadcrumbList","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/#listItem","position":1,"name":"Home","item":"https:\/\/www.namtek.ca\/fr\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/#listItem","name":"Blogue"}},{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/#listItem","position":2,"name":"Blogue","item":"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#listItem","name":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#listItem","position":3,"name":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","previousItem":{"@type":"ListItem","@id":"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/#listItem","name":"Blogue"}}]},{"@type":"Organization","@id":"https:\/\/www.namtek.ca\/fr\/#organization","name":"Namtek Consulting Services","description":"IT Consulting Services for over 20 years","url":"https:\/\/www.namtek.ca\/fr\/","email":"sales@namtek.ca","telephone":"+14506813009","foundingDate":"2000-01-05","numberOfEmployees":{"@type":"QuantitativeValue","minValue":1,"maxValue":20},"logo":{"@type":"ImageObject","url":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#organizationLogo","width":340,"height":156},"image":{"@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#organizationLogo"},"sameAs":["https:\/\/www.facebook.com\/namtekconsulting","https:\/\/twitter.com\/Namtek_Consult","https:\/\/www.linkedin.com\/company\/namtek-consulting-services\/"]},{"@type":"Person","@id":"https:\/\/www.namtek.ca\/fr\/author\/tatyana\/#author","url":"https:\/\/www.namtek.ca\/fr\/author\/tatyana\/","name":"Tatyana Vandich","image":{"@type":"ImageObject","url":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2025\/10\/Tatyana-Vandich.jpeg"},"sameAs":["https:\/\/www.linkedin.com\/in\/tatyana-v-52941934\/"],"description":"Tatyana Vandich is a marketing and business technology professional with over 20 years of experience in digital strategy, IT solutions, and process optimization. At Namtek Consulting Services, she focuses on helping organizations achieve digital transformation through business automation, system integration, and cloud technologies. Tatyana\u2019s work bridges marketing and technology\u2014translating complex IT solutions into clear, practical strategies that drive business value. Through the Namtek blog, she shares expert insights on innovation, efficiency, and modernization, helping business leaders embrace change and improve operational performance.","jobTitle":"Marketing Manager","knowsLanguage":["English","French"]},{"@type":"WebPage","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#webpage","url":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/","name":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","description":"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l'\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.","inLanguage":"fr-FR","isPartOf":{"@id":"https:\/\/www.namtek.ca\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#breadcrumblist"},"author":{"@id":"https:\/\/www.namtek.ca\/fr\/author\/tatyana\/#author"},"creator":{"@id":"https:\/\/www.namtek.ca\/fr\/author\/tatyana\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2016\/11\/iStock_000028022546Small.jpg","@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#mainImage","width":849,"height":565},"primaryImageOfPage":{"@id":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/#mainImage"},"datePublished":"2014-07-10T15:15:50+00:00","dateModified":"2023-09-22T15:10:12+00:00"},{"@type":"WebSite","@id":"https:\/\/www.namtek.ca\/fr\/#website","url":"https:\/\/www.namtek.ca\/fr\/","name":"Business Software Solutions & IT Services","description":"IT Consulting Services for over 20 years","inLanguage":"fr-FR","publisher":{"@id":"https:\/\/www.namtek.ca\/fr\/#organization"}}]},"og:locale":"fr_FR","og:site_name":"Business Software Solutions &amp; IT Services - IT Consulting Services for over 20 years","og:type":"article","og:title":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","og:description":"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l'\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.","og:url":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/","og:image":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png","og:image:secure_url":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png","og:image:width":340,"og:image:height":156,"article:published_time":"2014-07-10T15:15:50+00:00","article:modified_time":"2023-09-22T15:10:12+00:00","article:publisher":"https:\/\/www.facebook.com\/namtekconsulting","twitter:card":"summary","twitter:site":"@Namtek_Consult","twitter:title":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","twitter:description":"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l'\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.","twitter:creator":"@Namtek_Consult","twitter:image":"https:\/\/www.namtek.ca\/wp-content\/uploads\/2022\/10\/LOGO-NAMTEK-Home_page.png"},"aioseo_meta_data":{"post_id":"27010","title":null,"description":"D\u00e9couvrez les attentes \u00e9lev\u00e9es des consommateurs dans l'\u00e8re du commerce \u00e9lectronique. Apprenez \u00e0 r\u00e9pondre aux demandes des clients.","keywords":[],"keyphrases":{"focus":{"keyphrase":"commerce \u00e9lectronique","score":80,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":2},"keyphraseInURL":{"score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":[],"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":null,"breadcrumb_settings":null,"limit_modified_date":0,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2022-11-18 20:15:11","updated":"2023-09-22 15:10:12"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.namtek.ca\/fr\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/\" title=\"Blogue\">Blogue<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\tConsommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.namtek.ca\/fr\/"},{"label":"Blogue","link":"https:\/\/www.namtek.ca\/fr\/category\/blogue-fr\/"},{"label":"Consommateurs et commerce \u00e9lectronique : des attentes \u00e9lev\u00e9es","link":"https:\/\/www.namtek.ca\/fr\/consommateurs-et-commerce-electronique-des-attentes-elevees\/"}],"modified_by":"Tatyana Vandich","_links":{"self":[{"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/posts\/27010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/comments?post=27010"}],"version-history":[{"count":4,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/posts\/27010\/revisions"}],"predecessor-version":[{"id":29645,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/posts\/27010\/revisions\/29645"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/media\/23072"}],"wp:attachment":[{"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/media?parent=27010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/categories?post=27010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.namtek.ca\/fr\/wp-json\/wp\/v2\/tags?post=27010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}